SHORT-TERM RENTAL REVENUE MANAGEMENT

Turn better pricing
into better revenue.

Data-driven revenue management, dynamic pricing and portfolio strategy built to help short-term rental operators make stronger pricing and revenue decisions.

PRICELABS WHEELHOUSE AIRDNA HOSTAWAY HOSPITABLE
PORTFOLIO SCALE

Revenue Management Scope

ACTIVE PORTFOLIO
PROPERTIES MANAGED
150+
MULTI-MARKET
REVENUE MANAGEMENT Pricing, Pace & Portfolio Strategy
PRICING Dynamic Market-led rate strategy
MARKET Multi-Market Local demand context
PERFORMANCE Monitored ADR, occupancy & RevPAR
REPORTING Ongoing Owner-ready insights
STRATEGY Dynamic Pricing
PORTFOLIO 150+ Properties
OVERSIGHT Active Monitoring
↗
PORTFOLIO OVERSIGHT Pricing decisions backed by market context
Pace • Gaps • Events

Built around revenue,
not guesswork.

Revenue strategy informed by market data, booking pace, seasonality, calendar structure and property-level performance.

150+
Properties Managed

Revenue strategy across active short-term rental portfolios.

Multi-Market
Portfolio Coverage

Pricing strategy adapted to different demand patterns, destinations and booking behavior.

Active
Revenue Management

Ongoing review of pricing, booking pace, availability and market conditions.

Owner-Ready
Performance Reporting

Clear visibility into revenue, ADR, occupancy, RevPAR and portfolio performance.

REVENUE STACK

Built around the tools
operators already use.

Revenue strategy across pricing platforms, market data, property management systems and major booking channels.

PRICELABS
WHEELHOUSE
AIRDNA
HOSTAWAY
GUESTY
HOSPITABLE
HOSTFULLY
AIRBNB
VRBO
BOOKING.COM
PRICELABS
WHEELHOUSE
AIRDNA
HOSTAWAY
GUESTY
HOSPITABLE
HOSTFULLY
AIRBNB
VRBO
BOOKING.COM
01

Pricing Intelligence

Dynamic pricing, booking pace, lead time, seasonality and market demand.

02

Portfolio Systems

PMS connectivity, OTA distribution and calendar-level revenue strategy.

03

Market Data

Competitive benchmarks, occupancy trends, ADR positioning and demand analysis.

OUR APPROACH

Pricing software is useful.
Strategy makes it perform.

We combine market data, booking pace, lead time, seasonality and portfolio performance to make smarter revenue decisions throughout the booking window.

01

Market Positioning

Base rates and pricing architecture aligned with comparable listings and real demand.

02

Booking Pace

Rates adapt to how quickly or slowly inventory is booking against the market.

03

Calendar Optimization

Minimum stays, orphan gaps, discounts and premium dates managed around conversion.

BLUEPEAK REVENUE ENGINE

Pricing Intelligence

ACTIVE
SELECTED DATE Saturday, Oct 10
High Demand
RECOMMENDED RATE $428 +18%
MARKET ADR $362
BASE RATE $349
↗
BOOKING PACE 11% Above Market
+8%
◆
SEASONALITY Peak Demand Period
+12%
◷
LEAD TIME 39 Days Remaining
HOLD
MINIMUM STAY 3 Nights
→
LAST-MINUTE RULE 2 Nights
THE PROBLEM

Your pricing tool isn’t
your revenue manager.

Automation is powerful, but performance still depends on the strategy, rules and decisions behind it.

01

Default Settings

Pricing tools can automate rates, but default settings rarely reflect your property’s true position in the market.

Strategy before automation →
02

Missed Demand

Events, compression, booking pace and seasonal shifts can create revenue opportunities that static rules miss.

Demand needs context →
03
$425
↓
$299

Reactive Discounting

Cutting prices without understanding lead time and booking pace can sacrifice ADR without solving occupancy.

Protect revenue first →

Better technology helps. Better decisions make it valuable.

Let’s Talk →
RESULTS

Revenue management
has to pay for itself.

The goal is simple: improve performance without sacrificing long-term rate integrity or relying on unnecessary discounting.

REVENUE +22%

Growth through stronger pricing and calendar strategy.

REVPAR +14%

Better balance between ADR and occupancy.

ADR +9%

Stronger rate positioning during demand periods.

OCCUPANCY +11%

Improved booking pace through smarter pricing decisions.

PORTFOLIO PERFORMANCE

Before vs After

12 MONTHS
BEFORE $422K
AFTER $515K
↗
REVENUE OPPORTUNITY +$93,000 Annual performance improvement
ADR $284 +9%
OCCUPANCY 78% +11%
REVPAR $221 +14%
OUR PROCESS

From portfolio audit
to ongoing optimization.

A structured revenue-management workflow designed to move from analysis to execution without losing sight of performance.

01
DISCOVER

Audit

We review pricing, market positioning, booking pace, lead time, PMS structure and current revenue settings.

  • Portfolio review
  • Market & comp analysis
  • Pricing health check
02
BUILD

Strategy

We create a pricing framework around seasonality, events, minimum stays, discounts and booking windows.

  • Base-rate strategy
  • Seasonality & events
  • MNS & discount logic
03
EXECUTE

Implement

Strategy is translated into your pricing software, PMS and OTA environment with clear operational logic.

  • PriceLabs / Wheelhouse
  • PMS synchronization
  • OTA pricing alignment
04
IMPROVE

Optimize

We monitor performance and adjust rates as booking pace, demand, occupancy and market conditions change.

  • Booking pace monitoring
  • Revenue adjustments
  • Performance reporting
WHO WE WORK WITH

Built for operators
serious about performance.

Revenue strategy should evolve with the size and complexity of your portfolio. BluePeak supports operators from focused portfolios to multi-market management companies.

01
1–15

Independent STR Operators

Owners and operators who want more structure than automated pricing alone can provide.

  • Pricing strategy
  • Seasonality & events
  • Booking pace monitoring
02
15–75

Growing Property Managers

Teams that need portfolio-level pricing logic without adding another full-time revenue role.

  • Portfolio pricing structure
  • PMS & RMS alignment
  • Revenue reporting

Not sure where your portfolio fits? We’ll start with the numbers.

Discuss Your Portfolio →
BLUEPEAK REPORTING

Monthly Performance Report

Clear property-level reporting that brings together revenue, rate, occupancy, market performance and written strategy commentary in one easy-to-read monthly view.

BLUEPEAK HOSPITALITY GROUP

MONTHLY PERFORMANCE REPORT

ILLUSTRATIVE SAMPLE
PROPERTY

Sample Vacation Home

STRONG
OCCUPANCY 72% Market: 65%
REVENUE $8,460 Prior period: $7,520
ADR $297 Market: $268
REVPAR $214 Market: $188
MARKET POSITION Above Market
BOOKING PACE Healthy
RATE POSITION Competitive
PERFORMANCE COMMENTARY

The property finished the reporting period ahead of the market in occupancy while maintaining a stronger average daily rate. RevPAR also remained above the surrounding market, indicating healthy calendar productivity rather than occupancy being driven by aggressive discounting.

The next pricing focus would be protecting high-demand weekends while using targeted adjustments on softer midweek inventory and monitoring booking pace for upcoming dates.

REVENUE ACTIONS
Weekend Rate Protection Midweek Optimization Booking Pace Review Gap Management
01 Performance

Revenue, occupancy, ADR and RevPAR in one view.

02 Market Context

Property performance compared with relevant market benchmarks.

03 Strategy

Written commentary explaining what the numbers mean and what comes next.

Sample report shown for illustration. Metrics, benchmarks, commentary and report structure may vary by property, market, data source and reporting period.

ABOUT BLUEPEAK

Revenue strategy built
from the calendar up.

BluePeak Hospitality Group helps short-term rental operators make better revenue decisions using market data, pricing technology and hands-on portfolio strategy.

We work across pricing systems, PMS platforms and OTAs to align rates, minimum stays, seasonality, demand signals and booking pace into one clear revenue-management approach.

BLUEPEAK APPROACH

Revenue Intelligence

ACTIVE
BP STRATEGY
PRICING
MARKET DATA
BOOKING PACE
SEASONALITY
PRICING Dynamic
MARKET Data-Led
STRATEGY Active
DAILY FOCUS Booking Pace
DECISION MODEL Data + Strategy
FAQ

Questions operators
usually ask first.

A few quick answers about how BluePeak works, what we manage, and where we fit into your revenue stack.

Revenue management can include pricing strategy, booking-pace monitoring, seasonality, event pricing, minimum stays, discounts, orphan-gap strategy, market positioning and ongoing performance review.
Pricing is reviewed based on booking pace, market movement, lead time and changing demand rather than relying only on a fixed weekly or monthly schedule.
Yes. BluePeak works with dynamic pricing platforms including PriceLabs and Wheelhouse and builds the pricing strategy around how each portfolio operates.
Yes. Revenue strategy can be aligned with common PMS platforms and the OTA distribution setup already being used by your operation.
We can structure pricing and revenue logic around the booking channels connected to your PMS or pricing platform, including Airbnb and Vrbo.
Performance is evaluated using revenue, ADR, occupancy, RevPAR, booking pace, lead time and market-relative positioning rather than occupancy alone.
Yes. Feasibility work can include revenue projections, comparable-property analysis, seasonality, market demand, rate positioning and investment viability.
READY TO LOOK AT THE NUMBERS?

Your portfolio may already
be leaving revenue behind.

Start with a conversation about your portfolio, current pricing setup and where performance may have room to improve.

WHAT WE’LL REVIEW Pricing • Demand • Booking Pace • Revenue Strategy